Heitner Legal
I thought that one of the better Super Bowl XLIII advertisements was delivered by Expensify, because it simply demonstrated the value of its service in an effective manner. It appears that a competitor is trying to benefit from Expensify’s Super Bowl exposure, which has led to the filing of a lawsuit by Expensify for trademark […]
Lululemon Athletica is suing Under Armour under claims of patent and trademark infringement, for allegedly copying a sports bra design. The “$52 Energy Bra – which has four straps that crisscross in the back – does it all,” according to Lululemon. Four of Under Armour’s sports bras, including “Under Armour’s Armour Eclipse Low Impact”, “Armour […]
An online golf apparel company called I Made Bogey is being sued by Tltleist. As Deadspin stated in its report, I Made Bogey “sells products with slogans you’d expect to see on the Wildwood boardwalk.” The majority of products on the site are parodies of Titleist, with the name “Titties.” Titleist, through its parent company, […]
This past week, Under Armour and Nike Inc. reached a settlement agreement regarding the trademark infringement lawsuit initiated by Under Armour for Nike’s alleged illegal use of the “I Will” slogan. As a result, Under Armour’s complaint was dismissed Monday, February 10, pursuant to an approved court order by a Baltimore U.S. District Judge—almost one […]
You may notice that at the beginning of the video, Christie Rampone is wearing what looks to be a U.S. Soccer Women’s National Team uniform. Christie Rampone is featured in such a uniform much more clearly in a few print advertisements, which the United States Soccer Federation is not happy about. On July 27, 2011, the […]
Roughly a month ago, I discussed the announcement that starting in 2012, there will be many new top-level domains (TLDs) available for the public. Whereas now you can buy domain names with a restricted number of top-level domain tags such as .com, .net, .org, in the near future, you will be able to customize your […]
Generic top-level domains (gTLDs) include .com, .net, .org, .edu, and other variations in what is considered to be the back-end of a domain name. In 2000, the Internet Corporation for Assigned Names and Numbers (ICANN) introduced .aero, .biz, .coop, .inof, .museum, .name, and .pro. Then, in 2005, .cat, .jobs, .mobi, .tel, and .travel were added […]
Ever since domain names have been open for public registration, domain owners have been guilty of cybersquatting on other peoples’/companies names. Some cybersquatting cases are more clear than others. If I register the domain name BurgerKing.com, it is unlikely that I can defend it by showing a legitimate use for owning the URL. However, if […]
If you have an idea (a great idea) to create a website that allows visitors to watch and share YouTube videos together with their friends, you should consult an attorney to figure out how to embark on the venture without stepping on anyone’s toes. The last thing you want to worry about in a start-up […]
Is Facebook being a trademark bully, or is it really just trying to protect its intellectual property? In March 2010, Facebook sent small scale parody website Lamebook (some of the stuff on there is really funny) a cease and desist letter. Facebook had a problem with Lamebook’s name, mark, and look and feel of its […]