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Sports Law Trademarks

The Importance of Association

For BYU fans hoping to make use of apparel sporting the university’s football team’s slogan for the upcoming 2014 season, unfortunately, you are out of luck. This past week, BYU officials discontinued sale of merchandise containing the slogan “Rise As One,” removing the items from store shelves and online listings. The discontinuation of BYU’s use […]

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Contracts Headline Sports Law

MLB Responds To Anheuser-Busch’s Complaint

On November 29, I discussed Anheuser-Busch Inc.’s lawsuit against MLB.  In its Complaint, Anheuser-Busch claimed that the company was entitled to a multi-year renewal on its beer-sponsorship rights based on negotiations that ended with a letter agreement in April 2010, and that MLB all of a sudden went back on its promise to renew, asking for […]

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Contracts Headline Sports Law

A Buzz Between Anheuser-Busch and Major League Baseball

Major League Baseball has a battle on its hands.  One of its main sponsors, Anheuser-Busch Inc., has filed a lawsuit against MLB, claiming that the company was entitled to a multi-year renewal on its beer-sponsorship rights based on negotiations that ended with a letter agreement in April 2010, and that MLB all of a sudden […]