Categories
Sports Law

Endorsement Agreements Decoded: What Every Athlete Must Understand Before Signing

Endorsement deals represent some of the most consequential contracts an athlete will ever sign, and they are also among the most misunderstood. The excitement of a brand partnership can cloud judgment at exactly the moment clear thinking is most needed. Whether you are a college athlete entering your first NIL deal or a professional preparing […]

Categories
Sports Law Trademarks

NCAA Sues DraftKings: A Trademark Fight Years in the Making

The NCAA filed a federal lawsuit against DraftKings on March 20, 2026, seeking an emergency temporary restraining order to stop the sports betting giant from using MARCH MADNESS®, FINAL FOUR®, ELITE EIGHT®, and NCAA SWEET SIXTEEN® in connection with its wagering products, promotional campaigns, and marketing activities. The case, filed in the Southern District of […]

Categories
Sports Law

NIL Made Athletes Into Brands. Now They Have To Protect Them.

The NIL era didn’t just change how college and Olympic athletes earn money. It changed what they are. Overnight, athletes became brands. Their name, image, and likeness transformed from personal identity into intellectual property with real commercial value. And where there’s value, there’s risk. As NIL opportunities have expanded well beyond simple sponsorships into licensing […]

Categories
Sports Law

Heitner Legal Secures Additional Year Of NCAA Eligibility For Christian Moss

Heitner Legal, P.L.L.C. is pleased to announce a significant victory for our client, Christian Moss, a talented wide receiver who most recently played for the Kennesaw State University football team. The National Collegiate Athletic Association has granted Mr. Moss an extension of his eligibility, allowing him to compete in an additional season during the 2026-27 […]

Categories
Sports Law

Florida Court Grants Injunction Against NCAA in Bradley Case: A Potential Game-Changer for Athlete Eligibility Rights

In a significant victory for college athlete rights, the Seventh Judicial Circuit Court of Florida granted a temporary injunction against the NCAA, allowing Bethune-Cookman University basketball player Doctor Bradley to compete for the remainder of the 2025-26 season. The ruling, issued by Judge Dennis Craig, provides a scathing critique of the NCAA’s governance structure and […]

Categories
Sports Law

Heitner Legal Secures Hardship Waiver for University of Oklahoma Track Athlete Gage Hensey

At Heitner Legal, we are committed to advocating for athletes who face unforeseen challenges that impact their collegiate careers. We are pleased to announce the successful securing of a medical hardship waiver for Gage Hensey, a talented men’s track and field athlete at the University of Oklahoma. This waiver restores an additional year of eligibility […]

Categories
Sports Law

Heitner Legal Secures Eligibility Victory for Idaho State University Basketball Player Caleb Van De Griend

At Heitner Legal, we are proud to announce a significant victory for our client, Caleb Van De Griend, a talented men’s basketball player at Idaho State University. On November 4, 2025, the District Court of Bannock County, Idaho, granted an ex parte temporary restraining order in our favor, enjoining the National Collegiate Athletic Association from […]

Categories
Sports Law

Heitner Legal Secures Landmark Victory for NBA Agent Aaron Turner in Arbitration Against Derrick Jones Jr.

At Heitner Legal, P.L.L.C., we are thrilled to announce a significant win for our client, Aaron Turner, in a high-stakes arbitration proceeding under the National Basketball Players Association (NBPA) Regulations Governing Player Agents. On September 10, 2025, Arbitrator Jeffrey Mishkin issued a Final Award in favor of Mr. Turner, granting him full entitlement to his […]

Categories
Sports Law Trademarks

Bill Belichick’s Trademark Troubles: A Lesson in Due Diligence

Former New England Patriots head coach Bill Belichick’s recent foray into trademark applications has hit some significant roadblocks, providing a valuable case study in why proper trademark due diligence and experienced legal counsel are essential for successful brand protection. The Applications That Didn’t Make the Cut Belichick, through his company TCE Rights Management LLC, filed […]

Categories
Sports Law Torts

When Celebrity Meets Real Estate: Analyzing the Shohei Ohtani Hawaii Development Lawsuit

In a stunning intersection of celebrity sports law and luxury real estate litigation, a Hawaii state court complaint filed on August 8, 2025, has thrust Los Angeles Dodgers superstar Shohei Ohtani and his agent Nez Balelo into a complex legal battle involving tortious interference and unjust enrichment claims. The case, filed in Hawaii’s First Circuit […]

Categories
Sports Law Trademarks

When Universities Collide: The Baylor vs. Boston University Trademark Battle Over Interlocking “BU” Designs

In a fascinating intersection of intellectual property and sports law, Baylor University has filed a federal trademark infringement lawsuit against Boston University, challenging Boston’s use of an interlocking “BU” design that Baylor claims is “essentially identical” to its own federally registered trademark. Filed in the Western District of Texas on August 8, 2025, this case […]

Categories
Sports Law

Jett Elad v. NCAA: A Game-Changing Ruling for College Athlete Eligibility

The recent ruling in Jett Elad v. NCAA, decided on April 25, 2025, by U.S. District Judge Zahid N. Quraishi in the District of New Jersey, marks a pivotal moment in the ongoing legal battles over NCAA eligibility rules. This case, centered on the NCAA’s “Five-Year Rule” and its application to junior college (JUCO) time, […]