Heitner Legal
On June 29, 2023, the Federal Trade Commission (FTC) published updated advertising guides to combat deceptive reviews and endorsements. Among those guides is one specifically related to Endorsements, Influencers, and Reviews. If you use endorsements in your marketing, which all influencers and many athletes do when it comes to engaging in Name, Image, and Likeness […]
Roughly two months after United States District Judge Claudia Wilken approved a $60 million settlement that would compensate past collegiate players for the NCAA’s use of their name, image, and likeness in video games manufactured by Electronic Arts (EA Sports) from the years 2003 to 2014 – a decision currently being appealed by the NCAA […]
The following article was written by Benjamin Haynes, Esq. On February 1, 2013, ZICO Beverages LLC (ZICO) filed a Complaint against Chad Johnson, aka Chad Ochocinco, in the state of California. Back in June of 2012, ZICO entered into an endorsement agreement with Johnson. Pursuant to the terms of this agreement, Johnson was to “refrain from […]
The following article was written by Spencer Wingate. Rashard Mendenhall’s twitter page describes the football player as not only a professional athlete but also a conversationalist. A series of tweets following the death of Osama bin Laden last year sparked quite a bit of conversation and also led Mendenhall to lose his endorsement contract with Hanesbrands. […]
The following article was written by Cyle Kiger. Nike, Inc. (plaintiff) and Reebok International Ltd. (defendant) are involved in a suit over improper use of apparel regarding the polarizing figure, Tim Tebow. Nike, whom Tebow exclusively authorized and licensed to use his name on apparel on March 24th, 2010, is suing Reebok for unfair competition, misappropriation […]
The following article was written by Spencer Wingate. Allen Iverson is the most recent star to generate headlines for being broke. It does not even seem newsworthy when reports surface that another athlete has squandered millions and millions of dollars. Sports media outlets have determined 60% of NBA players are broke after leaving the league and […]